Elevate your run

Client
Yosh Cycling

Project scope
Strategy
Fashion
Art Direction
Marketing

Yosh Pinnacle Collection

The Pinnacle Collection for Yosh features running singlets for both men and women in four distinct colorways. Staying true to Yosh’s mantra of ‘better than yesterday,’ the design symbolises upward progression through an abstract, minimal approach. A repeated dot pattern evokes a sense of movement and momentum, embodying the drive for continuous improvement in a subtle yet dynamic way.

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